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Pleated Fabric

UNLEASH CIRCULARITY

FOR NEW CUSTOMERS & BUSINESS DEVELOPMENT

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Circularity = More than the product

INTELLIGENT SOLUTIONS , ENDURING VALUE 

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Real Circularity™ is how we can design products,  systems and business itself inspired by how nature works, where nothing goes to waste. Instead of throwing things away, circularity focuses on reusing, repairing, regenerating materials, or safely returning them to nature. It’s about creating systems where resources are continually cycled.

 

Building healthier communities and a better planet, makes a win-win for both people and businesses. This approach isn’t just good for the environment - it’s smart business. By reducing costs, strengthening customer relationships, and helping companies adapt to change, we focus on creating lasting value with businesses.

Many CEOs think that perhaps Circularity will impact their bottom line, we totally take this into consideration and hence focus just as much on the business structure for Circularity, just as much as we focus on the product and systems work.  

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A Boutique Consultancy

Circular Earth is a boutique consultancy specialising in Real Circularity™ for fashion, textile, Product & Interiors businesses. We integrate sustainable and regenerative practices into products and business models to foster long-term growth and resilience.

 

We work with established brands and startups to enhance Circularity, longevity, profitability, and future readiness.

We apply Real Circularity™ principles to Fashion businesses to increase brand longevity, profitability and future fit.

Our Key Work

CIRCULAR PATHWAYS FOR BUSINESS

Waste Management, Circularity, Transparency, C02 Reduction, Innovations,  Ethics, Compliance, New Technology, New Business Models, Systems and Creativity 

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Circularity from the Start: Future-Proof Your Business

Reduce EPR Risk & Align with 2030 EU Regulations

  • Rethink Linear Products – Integrate sharing, repair, and circular systems.

  • Upgrade Your Inputs – Adopt circular materials & reduce toxic elements.

  • Mine Your Own Value – Retain resources & create internal material loops.

  • Design for Evolution – Implement DfD & Digital Product Passports (DPP).

Supply Chain Intelligence: See the Full Picture

  • Supply Chain Mapping – Uncover circularity opportunities with suppliers.

  • Technology-Driven Transparency – Track impact with DPP.

  • On-the-Ground Insights – Engage directly with supply hubs & scientists.

  • Ethical & Fair Trade Assurance – Verify certifications & labor conditions.

Structuring Business for Circularity

Align Systems, Finance & Strategy for Lasting Impact

  • Integrated Circular Business Models – Connect product circularity with financial strategy, operations, and institutional silos.

  • New Funding & Investment Alignment – Unlock grants, partnerships, and financial models that support long-term circular growth.

  • Customer Engagement & Market Shift – Build buy-in through education, transparency, and new service-driven models.

  • Internal Systems for Circularity – Redesign workflows to ensure circular strategies are embedded across departments.

Embedding Circular Systems in Operations

  • Repair & Reuse Strategies – Implement take-back, refurbishment, and resale models.

  • Rental & Hire Integration – Develop service-based business models to extend product life.

  • End-of- USE Loops – Design pathways to return materials into production cycles.

  • Seamless Customer Experience – Create user-friendly systems that encourage participation in circular initiatives.

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Educating for Real Circularity

Empowering Teams & Innovators for a Circular Future

  • Real Circularity Academy – Training teams to apply circular principles in business.

  • Custom Business Education – Tailored learning to embed circularity into your operations.

  • Thought Leadership & Publishing – Co-authors of Real Circularity, with more insights to come.

  • Innovation & R&D – Our Innovators Circle and trend-driven research shape future-ready solutions.

Building Future-Fit Business & Engaged Communities

Expand Your Market with Circular Business Models

  • Attract New Customers – Develop offerings that align with shifting consumer values.

  • Create Branded Communities – Build loyalty through engagement and shared sustainability goals.

  • Integrate Customers into Circular Systems – Make repair, reuse, and rental seamless and desirable.

  • Grow New Revenue Streams – Develop service-based and experience-driven models that complement your brand.

WORK WITH CIRCULAR EARTH

Waste Management, Circularity, Transparency, C02 Reduction, Innovations,  Ethics, Compliance, New Business Models, Systems and Creativity 

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ESTABLISHED BUSINESSES

Bespoke Consultancy

If you are a more established business and want to work on Systems, Circular design and Innovation. Work on future fitting your business for the new economy. Book in to discuss your options and see how we can work together. ​

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OUR SYSTEMS

Education

Our work with the great legend Ken Alston in the area of Circularity in Fashion and Inter-Industry.  Link here to learn more and get a deep dive into how we work with this complex topic and apply REAL Circularity. We apply Real Circularity to our consultancy work.

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ARE YOU A START UP?

Seed Start Ups

If you are a start up or micro business or professional in the industry, take a look  at our Real Circularity Academy. You may also you might want to start with the Academy and join our project The Ecosystem Incubator a collaborative of micro businesses working together.

Projects with Circular Earth

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The Ecosystem Incubator

Find out how our collaboration community works

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Learn about Real Circularity

Client Notes

''You have always supported and championed Belo from the beginning. 

I can not say how grateful we are for that as well as such a wonderful friendship. Without you, we would not have been able to get where we are today''

'Belo Bags'

'Its like business Therapy !

Rachel is incredibly knowledgeable when it comes to sustainability in fashion and has a vast network of contacts in all areas of the industry, which is invaluable for someone who is only just starting out in this field. Her knowledge, experience and passion make it such a joy to work with her and I would recommend the Mastermind program to anyone who would like to build a sustainable fashion brand and doesn't know where to start!''

'Rebel Patch'

''Just started mastermind with Rachel. I’ve known her a while now, since I completed her start up course a year or so ago.  Rachels unique blend of warmth and business acumen make her an amazing ally in developing an authentic brand. I’m really excited about the next 6 months.''

'Emma Summerscales' 

 

''I had the pleasure to work with Circular Earth on my new childrenswear brand at a time I was stuck with development and sourcing. They understood instantly my brand and situation and helped me solve lots of issues. Showing dedication to my project and availability given my very tight deadlines. She can help from development to production and marketing. Overall they re-injected confidence in my project when I was feeling a bit lost on my own. I would definitely recommend her.''- Katheline Vandal, 'Vandal Kids'

''Thank you for your help so far. It's made my life incredibly easy during a rather turbulent month. Indeed this part of the process can be draining but I'm confident things will start to improve as I transition away from the 9-5 and take on Revivre and Roca Bay full time. ''

'Roca bay' - sustainable kids swimwear 

 

''Rachel, you created a snowball of momentum for me since my return to the UK. I cannot thank you enough & hopefully we can meet in person before I relocate to China.'' - Joey, 'Veshin Factory'

Rachel is a passionate sustainable fashion professional, she is always updated and sharing valuable information. Rachel is very generous with her knowledge, she is always open to collaborate and to help others. Rachel joined me in one of the most challenging things I have done: a crowdfunding campaign. It was fundamental to have her and her network help and support. - Maria Teresa Flores 'Moda en Verde'

 

''Circular Earth are the perfect partner for any brand or company needing help with textile sustainability. Her passion for sustainable matters is second to none and her knowledge is excellent. We love Rachel's manner, she's incredibly helpful and gives guidance in a very supportive way. I would be more than happy to wholeheartedly recommend her to anyone wanting to work with a talented consultants in sustainability.'' - Dowsing and Reynolds

''Rachel has a rare gift... The ability to create and help others see and create also. And not only in theory or on one realm.  She has a depth of wisdom and heart, developed over decades that allows her to masterfully consider the ecosystem of an idea, person or project. 

She’s an asset to anyone that truly wants to explore and create with a pure heart.''

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Circular Earth Nominator

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Our partners 

Green Future Project

Circular Earth has Partnered with Green Future Project to drive positive climate action.

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